Effective Date: Jan 1, 2025
At Tax.News (“we,” “our,” or “us”), we use cookies and similar technologies to enhance your experience on our platform, analyze usage patterns, and deliver tailored content and advertisements. This Cookie Policy explains what cookies are, how we use them, and your choices regarding their use, in alignment with global privacy standards, including GDPR, CCPA, and other regional regulations.
This policy should be read alongside our Privacy Policy, which provides more details on how we process your personal information. If you have any queries about this policy, please contact us at [email protected].
1. What Are Cookies?
Cookies are small text files placed on your computer or device when you visit a website. They enable websites to recognize your device on subsequent visits, improving functionality and personalizing your experience. Similar technologies, such as web beacons, pixels, and local storage, may also be used. For simplicity, we refer to all these technologies as “cookies.”
Cookies serve various functions, such as:
- Remembering your preferences and login information.
- Analysing site performance and user engagement.
- Delivering tailored content and advertisements.
2. Types of Cookies We Use
We group cookies into the following categories:
2.1 Essential Cookies
These cookies are necessary for the operation of our platform. They enable core functionalities such as:
- Accessing secure areas (e.g., subscriber-only pages).
- Billing for subscriptions provided through group or corporate accounts.
- Ensuring proper site performance by tracking error messages.
2.2 Performance Cookies
These cookies help us analyse how users interact with our platform to improve its functionality and performance. For example:
- Tracking which articles are most popular.
- Monitoring advertising impressions and managing frequency.
2.3 Functionality Cookies
These cookies allow us to remember your preferences and provide enhanced services, such as:
- Saving your language settings.
- Recommending content based on your reading history.
2.4 Analytics and Personalization Cookies
We use these cookies to understand audience behaviour and tailor content to your interests. For example:
- Recommending relevant topics or articles.
- Personalizing email alerts based on your preferences.
2.5 Advertising Cookies
These cookies deliver targeted advertisements relevant to your interests. For instance:
- Displaying ads based on your browsing history on Tax.News or other sites.
- Measuring the effectiveness of ad campaigns.
2.6 Fraud Prevention Cookies
These cookies are used to monitor suspicious activity and prevent fraudulent traffic.
3. Third-Party Cookies
We use third-party cookies for the following purposes:
- Analytics: Services such as Google Analytics help us measure site performance and user engagement.
- Advertising: Partners like Google DoubleClick use programmatic advertising technologies to deliver relevant ads and measure their performance.
- Functionality: Third-party integrations improve site usability, such as enabling embedded videos or social media sharing features.
Advertisers may use their own cookies to profile and retarget users based on their browsing habits. These activities are governed by the respective advertisers’ privacy policies.
4. Use of Pixels in Emails
Our emails may contain unique tracking pixels to help us:
- Determine whether and how often emails are opened.
- Measure engagement with links and advertisements within the email.
- Inform advertisers about aggregate user interactions.
To avoid downloading pixels, you can configure your email settings to display messages in plain text instead of HTML.
5. How to Manage Cookies
You have control over how cookies are used on our platform. Here are your options:
5.1 Using Browser Settings
Most browsers allow you to:
- View, block, or delete cookies.
- Set preferences for specific websites.
For instructions, refer to your browser’s help section (e.g., Chrome, Firefox, Safari, Edge).
5.2 Cookie Preferences Tool
Our platform includes a Cookie Preferences Tool, enabling you to:
- Opt in or out of specific cookie categories (except essential cookies).
- Update your preferences anytime.
5.3 Opting Out of Targeted Advertising
You can opt out of personalized ads by:
- Using industry opt-out tools such as YourAdChoices or Network Advertising Initiative.
- Adjusting ad settings on platforms like Google and Facebook.
6. Cookies We Use
Here is a summary of the cookies used on our platform:
Cookie Type | Purpose | Duration |
Essential Cookies | Core functionality | Session |
Performance Cookies | Tracking errors and site improvements | Up to 2 years |
Functionality Cookies | Remembering user preferences | Up to 1 year |
Advertising Cookies | Targeted ad delivery | Up to 1 year |
Analytics Cookies | Understanding audience behavior | Varies |
7. International Compliance
7.1 GDPR Compliance (EU/EEA)
- Users in the EU/EEA will see a cookie consent banner on their first visit.
- Consent can be updated at any time via the Cookie Preferences Tool.
7.2 CCPA Compliance (California)
- California residents can opt out of the “sale” of data collected through cookies.
- Use the Cookie Preferences Tool or contact us at [email protected] for assistance.
7.3 Other Regional Standards
We comply with other regional regulations, including LGPD (Brazil), PIPEDA (Canada), and the Privacy Act (Australia). Users in these regions can exercise their rights as described in our Privacy Policy.
8. Updates to This Cookie Policy
We may update this Cookie Policy periodically to reflect changes in our practices or regulatory requirements. Significant changes will be communicated through a prominent notice on our platform or via email, where applicable.
9. Contact Us
If you have any questions or concerns about this Cookie Policy or how we use cookies, please contact us:
Email: [email protected]
Address: 7901 4th St N, St. Petersburg, Florida 33702, USA